Navigating the Tech Industry: B2B Networking Essentials

Boosting Business Growth with Management Events

In the ever-evolving tech landscape, management events play a critical role in forging strategic partnerships that drive business growth. These gatherings go beyond exchanging business cards; they are about nurturing meaningful connections that can evolve into beneficial partnerships. For businesses to thrive, identifying potential partners who align with their vision and goals is essential. This requires a thorough understanding of your company’s strengths and the unique offerings of others in the market. Management events can facilitate this by providing a platform for in-depth discussions and discovery of shared interests, ultimately leading to collaborations that enhance each company’s capabilities and market reach.

When seeking out these strategic partnerships, it’s important to assess what you can offer and what you hope to gain. Whether it’s sharing resources, co-developing products, or expanding market reach, the most successful partnerships are those that are mutually beneficial. Management events can be pivotal in creating a synergy that allows both companies to achieve greater success than they could on their own. These events often feature targeted networking sessions that can help you identify and connect with the right partners for your business.

Mastering Digital Networking at Management Events

In today’s digital-centric world, honing your online networking skills is as important as mastering the traditional handshake. With the rise of virtual conferences and online networking platforms, tech professionals must be adept at establishing connections remotely. This involves maintaining a strong online presence, actively participating in professional networks, and engaging with peers and industry leaders through digital channels. Management events often include workshops or sessions focused on improving digital networking skills, which can be invaluable for making the most of these virtual interactions.

To enhance your digital networking prowess, start by optimizing your LinkedIn profile with a professional photo, a compelling summary, and detailed information about your skills and achievements. Participate actively in relevant groups and discussions, and don’t hesitate to reach out with personalized connection requests. By presenting yourself as knowledgeable and approachable online, you’ll build trust and rapport with potential business partners. Management events can provide the perfect setting to practice and refine these skills, with many offering dedicated online networking opportunities.

Maximizing Your Impact at Management Events

Being an active participant in industry events, whether virtual, in-person, or hybrid, is a key component of effective B2B networking. These events are hotspots for innovation, inspiration, and connection. To capitalize on these opportunities, attend with a clear strategy. Research the attendees and speakers in advance to identify those you most want to meet. Prepare insightful questions and conversation starters to make a memorable impact. Management events often include features like pre-scheduled meetings and designated networking times, allowing for in-depth conversations with key individuals. Take advantage of these structured networking moments to deepen connections and explore potential collaborations in a more intimate setting.

Furthermore, leverage the networking tools and sessions provided by the event organizers. Many conferences now offer ways to book meetings ahead of time and set aside specific periods for networking, giving you the opportunity to engage in meaningful exchanges with influencers and decision-makers. Embrace these organized networking opportunities at management events to cultivate deeper relationships and investigate possible partnerships in a more focused environment.

Enhancing Post-Event Engagement through Management Events

Networking doesn’t end when the event does. Effective follow-up is crucial for turning new contacts into valuable business relationships. After meeting someone, send a personalized message to thank them for the conversation and suggest a next step, such as a meeting or information exchange. Management events can provide the context for these follow-ups, reminding your new contacts of the shared experience and reinforcing the connection.

Keep the relationship alive by staying in touch. Share relevant content, acknowledge their achievements, and invite them to upcoming events. Authentic and consistent communication is key, so when an opportunity for collaboration arises, you’ll be top of mind. Management events can often provide a schedule of future gatherings, making it easier to maintain these connections and continue building the relationship.

Leveraging Technology for Efficient Networking at Management Events

In the tech industry, embracing innovative technologies can significantly enhance networking efficiency. Advanced B2B matchmaking platforms are transforming the way professionals connect by facilitating targeted and efficient networking. These platforms use data and analytics to identify potential contacts, ensuring that your networking efforts are focused and effective. Management events frequently incorporate these technological tools, allowing you to streamline the networking process and focus on fostering meaningful connections. Look for events that offer a blend of virtual and in-person experiences, enabling you to connect with industry leaders worldwide, regardless of location.

Embracing Continuous Learning and Adaptability at Management Events

The tech industry is in a constant state of flux, necessitating that your networking strategies evolve as well. Staying informed about the latest industry trends, technologies, and best practices is crucial. Participate in webinars, read industry publications, and join online forums to keep your knowledge up-to-date. Management events often provide a wealth of learning opportunities, including workshops, seminars, and panel discussions, which can help you stay at the forefront of industry developments.

As you gain new insights, be ready to adapt your networking approach. What worked yesterday may not be as effective tomorrow, so be open to experimenting with new methods and platforms. By committing to continuous learning and flexibility, you’ll not only stay ahead of the curve but also position yourself as a thought leader and reliable authority in your field. Management events can be the catalyst for this ongoing development, offering a space to learn, network, and grow professionally.

Tech Titans Unite: B2B Networking Secrets Revealed

Unlocking Networking Opportunities Through Management Events

Management Events orchestrates dynamic platforms where forging strategic alliances becomes a transformative experience for B2B entities. In the realm of business, the synergy created through these alliances is not merely a resource-sharing exercise; it’s a strategic move to combine forces, unlocking new markets and addressing complex challenges. By connecting with the right networks at our events, businesses can amplify their influence and refine their offerings, securing a competitive advantage that distinguishes them in the marketplace.

Our events are designed to facilitate effective B2B networking that transcends superficial interactions. They are curated spaces where visionaries and goal-oriented professionals converge, enabling you to identify and engage with key players who can propel your business objectives forward. It’s about cultivating relationships that are resilient to market shifts and are rooted in mutual growth and benefit.

Enhancing B2B Lead Generation Through Engaging Events

At Management Events, we understand that lead generation is a critical component for B2B success, blending the art of compelling storytelling with the science of strategic outreach. Our events serve as a platform for you to connect your narrative with the right audience, using data-driven insights to present your solutions effectively. We help you focus on generating high-caliber leads that have the potential to evolve into enduring business partnerships. By offering valuable insights and solutions in an interactive environment, we assist you in attracting and engaging with prospective clients who are more likely to become loyal partners.

Strengthening Your Brand Presence in the B2B Arena

Branding in the B2B sector transcends visual identity; it’s about cultivating trust and establishing your authority. Management Events provides a stage for you to communicate your company’s core values and expertise, reinforcing your commitment to quality and setting you apart in a competitive field. A consistent brand experience across all touchpoints, from digital presence to personal interactions, is crucial for building a lasting impression on your clients.

Our events ensure that every engagement with your brand is a reinforcement of your message and values, helping your company remain at the forefront of clients’ minds when it’s time to make critical decisions.

Expanding Reach with Hybrid Event Experiences

Hybrid events are revolutionizing B2B networking by merging the intimacy of in-person gatherings with the expansive reach of digital platforms. Management Events specializes in creating hybrid experiences that cater to diverse preferences, allowing attendees to connect and engage on their own terms. These events are not just about showing up; they’re about active participation and meaningful engagement.

By taking part in our hybrid events, your business can demonstrate its thought leadership, gain insights from industry pioneers, and initiate significant dialogues with potential partners and clients. Success in these events comes from your involvement, whether through speaking engagements, interactive workshops, or personalized meetings.

Optimizing Networking ROI with Strategic Connections

Maximizing the ROI of your networking endeavors is paramount, and Management Events is dedicated to guiding you towards connections that resonate with your business goals. By being discerning in your event participation and the networks you cultivate, you ensure that every conversation is a step towards fruitful collaborations.

Leveraging data and cutting-edge technology, we help you pinpoint the most advantageous networking opportunities. Our approach is designed to not only streamline your time but also to enhance the probability of establishing lucrative partnerships.

Fostering Innovation for Sustainable B2B Networking

The B2B landscape is in a constant state of flux, demanding an innovative mindset to stay ahead. Management Events is at the forefront of integrating new technologies and methodologies to refine your networking strategies. From AI-driven networking tools to comprehensive market analytics, we provide the resources to rejuvenate your approach to B2B networking.

Adopting innovation also means committing to lifelong learning and adaptability. By keeping abreast of the latest trends and best practices, Management Events ensures that your networking strategies are not only current but also poised for future success. Engage with us through our webinars, industry reports, and thought leadership forums to keep your networking efforts ahead of the curve.

Mastering B2B Networking: Insights from Management Events

The Art of Building Valuable B2B Relationships

For professionals navigating the B2B landscape, the ability to forge meaningful connections is paramount. At the heart of successful business-to-business interactions lies the art of networking—a skill that, when mastered, can lead to unparalleled opportunities and strategic partnerships. In the realm of management events, where industry leaders and decision-makers converge, the potential to expand your professional network is immense. By engaging in these events, you have the chance to interact with peers, share insights, and lay the groundwork for future collaborations.

Effective networking in such settings goes beyond exchanging business cards. It’s about creating a memorable impression and establishing a rapport that extends past the initial handshake. To truly benefit from these interactions, it’s essential to approach each conversation with genuine interest, actively listen, and follow up with a tailored communication that reflects the mutual benefits of a potential partnership. This approach not only fosters trust but also positions you as a thought leader within your industry.

Maximizing Opportunities Through Hybrid Events

In today’s fast-paced business world, hybrid events have emerged as a game-changer for B2B networking. These events blend the best of both virtual and physical worlds, offering a flexible and efficient platform for connecting with like-minded professionals. By participating in hybrid management events, you can engage with a broader audience, access cutting-edge industry knowledge, and discover innovative solutions that can drive your business forward. The key to success in these environments is to leverage the technology at your disposal to schedule meaningful interactions and make the most of every encounter.

Hybrid events also provide the unique advantage of accessibility. Regardless of your location, you can tap into a global network of industry experts and potential clients. This level of access is invaluable for businesses looking to expand their reach and influence. To ensure you’re maximizing these opportunities, it’s crucial to prepare in advance by researching attendees, setting clear objectives for each meeting, and utilizing the event’s resources to facilitate seamless connections.

Strategies for Effective B2B Lead Generation

Lead generation is the lifeblood of any B2B enterprise, and management events are fertile ground for identifying and nurturing potential leads. The key to effective lead generation lies in understanding the needs and challenges of your prospects. By engaging in meaningful dialogue and demonstrating how your solutions align with their objectives, you can create a compelling value proposition that resonates with your target audience. Additionally, by staying abreast of industry trends and best practices, you can position your offerings as not just relevant, but essential.

Another crucial aspect of lead generation is the follow-up process. Post-event communication should be timely, personalized, and reflective of the conversations you’ve had. This not only shows that you value the connection but also keeps your brand top-of-mind. Utilizing a strategic approach to lead nurturing, which may include sharing insightful content or extending invitations to exclusive webinars, can further solidify these budding relationships and increase the likelihood of conversion.

Enhancing Brand Visibility in a Competitive Market

In the crowded marketplace of today, standing out is more important than ever. Management events offer a unique platform for enhancing brand visibility among a targeted audience of industry leaders and decision-makers. By actively participating in these events, whether as a speaker, sponsor, or attendee, you can showcase your expertise and elevate your brand’s profile. It’s not just about being seen—it’s about being remembered for the right reasons.

To truly make an impact, it’s essential to convey a consistent and compelling brand message across all touchpoints. This includes everything from your event booth design to the content you share during presentations. By aligning your brand’s values with the interests and challenges of your audience, you create a strong connection that can lead to increased brand loyalty and advocacy. Remember, in the world of B2B, your reputation is your currency, and management events are an excellent opportunity to invest in that reputation.

Learning and Inspiration: The Catalysts for Growth

One of the most underrated benefits of attending management events is the wealth of learning and inspiration they provide. These gatherings are a hotbed for the exchange of ideas, strategies, and experiences that can catalyze growth and innovation within your organization. By keeping an open mind and actively participating in discussions, you can gain insights into emerging trends, discover new approaches to problem-solving, and find inspiration in the success stories of your peers.

Furthermore, these events often feature thought leaders and industry pioneers whose knowledge can be transformative for your business. By absorbing their wisdom and applying it to your own context, you can stay ahead of the curve and maintain a competitive edge. It’s not just about collecting information—it’s about translating that information into actionable strategies that drive your business forward.

Networking with Precision: The Power of Pre-Booked Meetings

Time is a precious commodity, and in the world of B2B networking, it’s crucial to use it wisely. Management events that offer pre-booked meetings are a testament to the power of precision networking. By arranging meetings with pre-qualified prospects, you can ensure that every interaction is purposeful and has the potential to yield tangible results. This targeted approach not only saves time but also increases the efficiency of your networking efforts.

Pre-booked meetings also allow for better preparation, as you have the opportunity to research the individuals and companies you’ll be meeting with in advance. This preparation enables you to tailor your discussions to address specific needs and interests, making for more productive and engaging conversations. By capitalizing on the focused nature of these meetings, you can build a pipeline of high-quality leads that are more likely to convert into lasting business relationships.

The Future of B2B Networking in the Tech Industry

Revolutionizing Connections in the Digital Age

As the tech industry continues to evolve at a breakneck pace, the way businesses connect and forge partnerships is undergoing a significant transformation. The digital landscape has become the new frontier for B2B networking, where innovative platforms and virtual environments are becoming the norm. These advancements are not just changing how we communicate, but also enhancing the efficiency and effectiveness of business interactions.

Companies are now leveraging sophisticated technologies to facilitate seamless networking experiences. From AI-powered matchmaking systems to immersive virtual events, the digital tools at our disposal are making it easier than ever to connect with like-minded professionals and industry leaders. This shift towards technology-driven networking is not only expanding the reach of businesses but also providing them with valuable insights and opportunities for growth.

Hybrid Events: The Best of Both Worlds

The concept of hybrid events has taken the tech industry by storm, offering a blend of physical and virtual networking opportunities. These events cater to the diverse preferences of attendees, allowing them to engage in meaningful conversations, whether in-person or online. The flexibility and accessibility of hybrid events have proven to be a game-changer, ensuring that geographical barriers no longer impede the exchange of ideas and collaboration.

Management Events is at the forefront of this trend, orchestrating events that harness the power of both digital and physical realms. By doing so, they provide a platform for decision-makers and solution providers to interact in a dynamic environment. This approach not only fosters a sense of community among participants but also paves the way for strategic partnerships and knowledge sharing.

Enhanced Matchmaking through Technology

The use of advanced algorithms and data analytics has revolutionized the matchmaking process in B2B networking. Tech companies are now able to identify and connect with potential partners with unprecedented precision. This data-driven approach ensures that the time spent in networking activities is highly productive, leading to more meaningful connections and potential collaborations.

With a focus on efficiency, Management Events utilizes cutting-edge technology to pre-qualify meeting participants, ensuring that every interaction holds the promise of mutual benefit. This meticulous preparation not only saves time but also maximizes the potential for successful business outcomes, making every meeting count.

Continuous Learning and Growth

In the rapidly changing tech landscape, staying abreast of the latest trends and strategies is crucial for success. B2B networking events have become invaluable sources of knowledge, providing attendees with insights into emerging technologies and market dynamics. These gatherings are not just about making connections; they’re also about learning from industry experts and thought leaders.

Management Events recognizes the importance of continuous learning, curating content that keeps participants informed and inspired. By bringing together the brightest minds in the industry, they facilitate a flow of ideas that can lead to innovation and strategic advancements within companies.

Building Brand Awareness and Thought Leadership

In the realm of B2B networking, establishing a strong brand presence and thought leadership is essential. Networking events offer a unique platform for companies to showcase their expertise and build their reputation among peers. By engaging with other industry leaders and sharing insights, businesses can position themselves as authorities in their field.

Management Events provides the stage for companies to elevate their brand and demonstrate their thought leadership. Through carefully crafted events, they enable businesses to connect with their target audience, share their vision, and ultimately, influence the direction of the industry.

Maximizing Return on Investment

One of the primary goals of B2B networking is to achieve a solid return on investment. By participating in well-organized events, companies can ensure that their networking efforts lead to tangible results. The strategic connections made during these events can open doors to new business opportunities, collaborations, and long-term partnerships.

Management Events is dedicated to delivering top-quality service that translates into a significant ROI for their clients. By facilitating the right connections and providing ongoing support, they help businesses grow and achieve their objectives, proving that strategic networking is an investment worth making.

Quantum Computing for Business: Are You Ready for a Quantum-Powered World?

The development of quantum computing technology is happening faster than we think. How should IT leaders start the quantum conversation in their organizations if it’s not viable for business use just yet? In this exclusive interview, Raul Palacios, President at OneQuantum (Chile Chapter) and Multicloud Solutions Director at Gtd, shares valuable insights on the current and future business landscape of quantum computing, the relationship between AI and quantum computing, and why business leaders must jump on the quantum train before it’s too late.  

 

What is the current landscape for quantum computing?

Quantum physics is 100 years old so it’s quite new in comparison to traditional physics.  Thus, a differentiation between quantum computing and classical computing. This new science creates anxiety to be understood and used in today’s technology. However, when quantum science starts to become quantum technology, it will eventually become a possible solution to different problems that cannot be tackled with the current tools we have. Quantum computing and technology will start to become more in vogue and eventually create hype and excitement. New science and technology in tools can help us achieve different results in the case of very complex problems. Nowadays, our society is growing, and we face more complex challenges every day, from climate change to economics to cybersecurity. Those come with complex problems that tend to be quite challenging for existing classical computing tools.    

 

Would you consider 2024 as the absolute breakthrough year of quantum computing?

There is no such thing as an absolute year. But what we can see is that several companies are working on roadmaps for the development of the technology. During the last eight years, they’ve been successfully delivering on those roadmaps. We think about this absolute thing, and we go back to this binary wall, it is, or it is not.  

We are in a situation like what happened at the beginning of the computing stages.  Computers were mainly focused on solving very complex and expensive problems. There were no tools for day-to-day users. The adoption of computing for business happened 30 to 40 years later, depending on the maturity and location of the company.  

Today, computing is everywhere compared to the early days when it was used mostly in the private sector, and eventually in the space race. So, there were no computers at home or the office. Now, everybody’s expecting to have a quantum smartphone. That is not going to happen. So, when you take this into absolute mode, we’re going to be disappointed. It’s not going to happen in the next year, but we already see that the roadmaps are delivering as expected.

 

Are there quantum computing use cases impacting consumers already?

There’s a long way to go for quantum technology in the B2C realm in terms of owning a quantum smartphone or laptop. However, there are many areas where analysts are seeing quantum computing produce short or mid-term value. These areas include the sciences, simulation, finance, optimization, and cybersecurity.  

Cybersecurity is everyone’s business because day-to-day communication happens through an encrypted channel with standard encryptions. Those standards may be threatened by the power of quantum computing. The problem is not if, but when, and that ‘when’ has been accelerated. The industry has set this idea of a quantum breakthrough near 2030. That’s when they expect a quantum computer powerful enough to break current encryption systems.  

However, these expectations are based on the estimations of Shor’s algorithm. Based on the data I saw a few months ago, there have been improvements in the approach of Shor’s on how to break up the algorithm quicker and make it a prime factorization, which is the actual mathematical tool that will eventually break the encryption. When that happens, we’re going to be in serious trouble. Every kind of transaction that happens on the Internet may be exposed.  

Updating or enhancing IT security infrastructures can take easily 10 years, maybe five in the best-case scenario, putting aside quantum. For instance, if we see how the industry has progressed in upgrading to the AES encryption system, it’s been taking 30 years and counting. So, if we think there’s tool that could endanger our cybersecurity within 10 years, then we’re in trouble.  

Every corporation should face quantum technologies soon. Jumping only when the technology materializes will be too late.  

 

Although quantum computing has a long-term scope, why should business leaders make it a priority in their agendas today?

Quantum computing will have a short and long-term impact on two areas – cybersecurity and optimization.  

Optimization is pretty much infused into many different businesses. In terms of cybersecurity, ransomware is a trillion-dollar business. They are very effective attacks targeting IT people. So, we get certain vectors to reduce or mitigate the impact of ransomware. Ransomware uses these kinds of encryption techniques and data capture. This is why we need better encryption and prediction systems that need to be evaluated today.  

I know that it’s hard to create a quantum case because first, you need to start explaining what quantum is. Secondly, you need to create the business impact. Especially in security, it’s always difficult because some businesses are super focused on the short-term and that means they’re focusing on how they’re going to make the numbers by the end of the year, instead of focusing on cybersecurity and protection, which may be a three-year plan that does not fit with current business strategies.  

It’s challenging to make quantum tangible and build a business case around it.  

 

How can business leaders ensure that their organizations benefit from quantum computing in the long run?

Companies tend to devise their strategic plans in a period between three to five years. That’s the standard for traditional businesses today. The quantum evaluation may take a longer time. Some companies prioritize innovation, and they have teams working towards that. These teams may have a longer timeframe to work and evaluate and present future concerns. This is the main reference on how to tackle the challenges of quantum computing and quantum technologies in our current IT conversations. In the three-year timeframe, we may just start to see the quantum conversation moving forward. For those with a yearly plan, they tend to be a bit more reactive. They are not yet in the proactive mode of innovation because of budget or other reasons. So, those businesses are going to probably be the followers. Those that are more proactive and have plans to evaluate technologies may experience long-term business impact.  

 

What is the relationship between AI and quantum computing?

That’s a very interesting topic lately. For businesses who want to move forward, they are putting these into their innovation tracks. This will help them face disruptive technologies in a different timeframe. There is a certain traction lately with AI and there’s a specific field in the matter called quantum machine learning. However, there are a lot of data-related and computing-related challenges. Maybe we have a lot of small data, but the problem is too complex for the computing capacity to resolve. These are the areas where we currently see AI and quantum computing intersect.  

If you recall, just before AI we saw a lot of data science topics capturing headlines. Many data science topics have evolved to become AI-related topics. Nowadays, AI is quite oriented to processing large volumes of data. If we add the complexity of understanding that data, then we have an increased value of using quantum with AI. Quantum may help bridge the crossroads between large volumes of data. That’s why most of the ChatGPT moments are based on large language models, and then we get this idea of large data volumes. To solve complex problems, large volumes of data need to be processed. This is where quantum algorithms or quantum-inspired algorithms can help.  

The latest research points to reducing the amount of data required to produce better results from the AI perspective. This is also an area where the quantum computing way of thinking may help us to improve the technology. 

 

What quantum computing technological milestones have already made a short-term impact?

Counting qubits is fine for a specific technology approach but we should consider some other technology approaches. The quantum world is not only in superconducting qubits. We have quantum annealing and photonics, and there are many different technologies that may be measured. They have different KPIs so understanding those KPIs is important. The main milestone is achieving any kind of demonstrated success from the quantum perspective. Our current high-performance computing may produce results but if we see that, at a certain point, quantum may promise and improve performance computing and energy consumption, that’s something worth double-checking.  

 

What are your quantum computing predictions for the upcoming year?

Companies like IBM, Inq, and D-Wave Systems have been delivering roadmaps and are aggressively working to accelerate quantum. There is also a growing interest in quantum from a broader audience. A few years ago, the quantum community was small, but it’s been growing very fast. More IT and business leaders are keen to learn more about quantum.  

That’s a call to action for the quantum people. We need to translate what is required for our newer audiences. That’s a challenge because, in the next 12 months, we’re going to see more non-quantum people jumping into the technology. Existing quantum conversations were super technical, talking about qubits and physics, and it’s very hard to digest. Quantum experts need to figure out how to translate the value of the technology for business leaders.   

Sectors that can benefit from quantum computing the most are finance, telco, and retail. Most private companies are investing and researching related current technologies, security, process optimization, and energy consumption. There will be improved quantum processor units (QPUs) that may be on the same track as traditional CPUs and GPUs. There will be improvements in how we develop algorithms and how the technology integrates into existing system infrastructures.  

 

What are immediate things business leaders can do to get ahead of quantum technology?

It needs to be on the radar for innovation.  

Companies need to be given support to participate in quantum conferences and events. There are a lot of clever people making statements and clarifying what can and cannot be done. It’s also getting external support. Some companies may not be able to afford to hire experts, but they may afford to hire consultants to help them get on track. You don’t need to develop your own quantum computer; you can already consume the technology available using cloud computing. Anyone can use a credit card and start consuming and testing quantum ideas right now. 

 

*The interview answers have been edited for length and clarity. 

Insights from BNP Paribas Fortis: Chief Economist’s Guide to Navigating 2024 and Beyond

In this exclusive interview, Koen de Leus, Chief Economist at BNP Paribas Fortis, shares five trends that will shape the new world economy, how they will impact businesses, and what business leaders can do to futureproof their organizations. He also answers burning questions on whether Europe is going into a recession and why companies must act now and play their parts in curbing the climate crisis.

 

Congratulations on the release of your book with Philippe Gijsels, The New World Economy in 5 Trends. What can business leaders, particularly CFOs, learn from the book?

Together with my colleague, Philippe Gijsels, who is the Chief Strategist at BNP Paribas Fortis, we identified five trends. Four of these trends are inflationary, and one trend is disinflationary. The disinflationary one is innovation, and I think it’s going to increase productivity in the long run, starting in five to 10 years and continuing for the next decades. But in the decades, we will see four trends as well that are going to push up inflation. Firstly, deglobalization, you have more walls around countries so that’s going to be inflationary. There’s aging that’s going to push up salaries which already has a big impact on companies. Next, the climate transition that is going to cause commodity shocks and supply chain shocks. And of course, there is the high debt level of the governments. If you have a little bit of inflation, it’s easier to control this high debt level.  

These are the four elements that are pushing in the direction of inflation, higher interest rates, and higher nominal interest rates. We think that The Great Moderation, the period of around 40 years of a gradual decrease in inflation and interest rates is over. CFOs who think inflation will go down to below 2% and stay there over the coming decades are wrong. We are not going back to a period of ultra-low interest rates. Interest rates are going to go down a little bit, but then will gradually increase in the next decade. The peak this time was around 5% in the United States. Maybe it will go down to 3% or even 2.5%, but then it will go back up to a higher level of 6% or 7%. That is something CFOs have to consider if they want to fix costs at a certain interest rate. 

In the past, CFOs had time to fix prices since they went gradually lower, decade after decade. In the future, interest rates will be more volatile because of the expected inflation shocks and will structurally move higher. This means that they risk missing the opportunity to fix interest rates at a relatively low level. So, CFOs need to be more agile there, as well as in their supply chains and fixing prices of commodities. This is because we are entering The Great Disequilibrium where prices are going to be much more volatile and supply chains are going to be disrupted further. With regards to commodities, CFOs need to fix prices much more frequently to take advantage of lower prices, because before you know it, they will shoot up. Maybe there is a trade war again between the United States and China or there is havoc in South America. Many events can disrupt the way of doing business.  

They have to plan just-in-case instead of just-in-time.  

They have to diversify where their goods are coming from, not just from one country anymore, perhaps China Plus One or China Plus Two. They’ll need to find suppliers in countries outside of China or countries that are in between China and Europe or in between China and the U.S., maybe they can have some more stocks or more warehousing. This is of course going to weigh a little bit on the margins, but they need to make sure that they can supply to their clients in times of disruption.  

 

One of the trends you identified in the book is the West’s aging population. How will this impact the labor force, especially with the increasing demand for tech talent?

With regard to tech talent and innovation, when I was studying this trend, I found that innovation accelerated after big shocks such as the pandemic. The demand for innovation, and tech talent as a result, was also high over the past years with the climate and energy crisis and the Russia-Ukraine war. So, there were many investments by companies in technology, which bodes well for innovation in the long term. I think that in the next decade, productivity levels will be one percentage point higher, from 0.2% to 1.2%. Now, what we also saw was an overinvesting by technology companies resulting in many layoffs. One positive outcome of the layoffs was that it gave other companies opportunities to hire those people and implement new technologies after the shocks.  

But as you point out, the impact of the aging population on the labor force will be huge. For example, China’s population will decrease by 40% to 45% between 2020 and 2100. Its working-age population will decrease by 65%. In Italy, the total population is going to drop to 37 million from 60 million by 2100, causing the working population to decrease by 50%. In Germany, its total population is going to be reduced from 83 to 69 million between 2020 and 2100, and the working population by 30%. So that is pretty dramatic.  

The demand is going to slow down as well as production. It’s going to be difficult for companies to find enough workers. Many people are saying artificial intelligence is dangerous. Five years ago, we did a survey with our corporate clients, and they found that artificial intelligence and automation are disruptive and will cause job loss. However, you see a change of mindset today. This change of mindset is very important, this means that companies are going to actively invest in technology to compensate for the dwindling working-age population. If companies want to produce more, the only way to do that is through automation.  

Artificial intelligence is a blessing in disguise, and we have to embrace it.  

 

Rising energy prices in Europe have accelerated the need for businesses to transition to greener alternatives. What can business leaders do to ensure their organizations are on the right track with the climate transition?

It’s difficult but you have to act fast. The longer you wait, the shorter the amount of time you have to do it. Today, we don’t have a global CO2 price yet. We have a CO2 price for European companies with the ETS system but sooner or later we will need a global CO2 price. We have to reduce the emission of CO2 much faster than what is happening today. 1.4°C of global warming was recorded in 2023. At the moment, there are quite a lot of countries that have not introduced any CO2 price. But sooner or later, the global carbon budget will be completely used up. At the present rate of emissions, we still have a budget of 6 years. That is the extra amount of CO2 that we can emit in the air to keep temperatures rising to 1.5°C. After that, every extra ton emitted will push global warming above 1.5°C.  

I think that at a certain point in time, there will be a big catastrophe. It will probably be in one of the big countries like the U.S., Europe, China, or Canada. And then everybody will realize the seriousness of the situation and sprint into action. A relatively high global CO2 price will be put into place which will be a big shock to the companies that are late to the game. They will be hit hard because they need to diminish their emission of CO2 from one year to the next. I think this will happen in 5 to 20 years. Companies that act too late risk going broke. When you have plans to invest, you need to have an internal CO2 price, $100 per ton for example. If your investment is not viable with that kind of CO2 pricing, don’t invest. Instead of just investing and looking at returns, include some kind of CO2 pricing.  

Another thing companies should consider is that banks are going to be stricter in giving loans to certain investments with high amounts of CO2 emissions. That is not because we want to be difficult, but we have rules that we need to adhere to, we have certain limits regarding our loan portfolio, how many loans we are going to give, and how green these loans must be. If these loans are not green at all, and we’re still investing in oil or coal, then we know that sooner or later, we are going to have problems, because some of these companies are going to go broke.  

There are new laws at the central banks that monitor these loans. As a bank, we’re following what was articulated by the International Energy Agency which is to achieve Net Zero by 2050. We are following that path as well in different sectors. For example, we are going to reduce the financing of oil exploration and production by 80% by 2040. That is something BNP Paribas is doing, and we’re going to reduce the financing of gas in our loan book by 30%. Like it or not, banks have to play the game, because they’re under the control of the central banks and many banks are following the Net Zero by 2050 path. At a certain point in time, companies won’t get a loan anymore. 

 

Is Europe going into a recession in 2024? How should business leaders prepare?

I don’t think we’re going into a recession. We’re going to have a very slow growth like in 2023. We had negative growth in Germany which is going in and out of a recession. The growth is not going to accelerate. What we saw was a slowdown in Q3 and Q4 2023 and will probably continue in Q1 2024 as well. But from Q2 2024, we will see a gradual acceleration of the economy. Of course, that has a lot to do with the decrease in interest rates, which we think will start to decrease around Q2 2024. This will give extra breathing space for the economy.  

Also, in the U.S. we think that – finally – the economy will decelerate. Will the increase in interest rates push the economy into a recession? That depends on how fast the Federal Reserve will react and the anticipation of markets on what the Federal Reserve will do. Although short-term interest rates at 5.5% are at their highest level since 2001, markets anticipate in January a steep decline to 4% by the end of 2024. So, long-term interest rates have come down in tandem to 4%. This has pushed mortgage rates down and kept residential investments abroad. This could mean a soft landing is in the making, although that is always the goal of the Federal Reserve, but it very rarely turns out that way.  

Another element that companies will have to take into account is that China’s growth will continue to be meager. Consumption remains low and residential real estate continues underperforming. This will have a positive impact on commodity prices, although the evolution of oil prices will depend as well on the situation in the Middle East. The fact that oil prices have remained contained so far has a lot to do with the U.S. and the additional output recently produced by shale oil producers. All in all, I expect a volatile year which will only be articulated by the fact that about half of the world’s adult population will vote, and the mother of all elections being held in the U.S.

 

What can attendees expect from your session at Executive Forum Finance later this year?

They can expect a long-term view of the future to see how they can prepare for this new future. We’re going from The Great Moderation to The Great Disequilibrium to The Great Chaos. So, we’re going to a completely new era, and this has quite a lot of consequences for companies. 

 

*The interview answers have been edited for length and clarity.